Giselle Huron is Senior Trademark Counsel for Google, managing global trademark portfolios and leading first party anti-counterfeit efforts. As trademark counsel, she manages trademark work for Google DeepMind, Pixel, mobile hardware products and retail. Her trademark counsel work includes developing naming strategies and brand policies, negotiating agreements, handling enforcement and defensive disputes, advising clients on branding and marketing issues, and clearing marketing and creative content. She built Google's cross-functional anti-counterfeit team, and leads anti-counterfeiting strategy across all Google hardware products; working internally with security, supply chain, investigations, reverse logistics, product and legal, and working externally with Customs and law enforcement. Her trademark portfolio has covered Google's mobile hardware products (Pixel, Fitbit), Google DeepMind, Glass, Cloud, Stadia cloud gaming platform, Google Maps, Waze, ATAP, Google Life Sciences/Verily, Skybox/Terrabella, Ingress/Niantic, infrastructure, developers, research, and open source.
Giselle often presents on trademark, counterfeit, and IP law at industry conferences, and has been a speaker at Columbia Law School and Cardozo School of Law. She is a member of various industry groups, including INTA and Marques, and completed The Leadership Consortium Leaders Program. Prior to joining Google, Giselle worked in Litigation at Fross Zelnick Lehrman & Zissu and Davis Polk & Wardwell, and prior to law school as a case manager at Cravath Swaine & Moore. She is a graduate of Harvard Law School (2007) and Princeton University (2002).